Campaign Goals
We have established the following measurable and benchmarked goals:
- Spread a million smile stickers across St. Louis
- Increase random acts of kindness across St. Louis
- Increase community service and volunteering rates across St. Louis
- Receive more positive media coverage and impressions for St. Louis
- Lower crime rates across St. Louis especially in North City and downtown
- Raise 3 Million dollars for a new smile resource center for St. Louis