THIS is how you fight cancer!

Meet 81 year old, Lois Severin.  She’s a mother, grandmother, boy-crazed cougar, eternal hippie, and flat out the most POSITIVE, SMILEY person we’ve ever met!  Never has this been more apparent than last year when she was diagnosed with breast cancer.  Fortunately we were there to capture and document the whole thing.   Watch as Lois fights the disease with miraculous positivity, spreading SMILES everywhere she goes. The result is an incredible new campaign for Breast Cancer Month – Breast Cancer Aliveness Month!

Help Lois reach her goal of 10,000 SMILES by supporting her crowdfunding campaign.  All proceeds go to the Smilocracy 501c(3) Foundation as well as Siteman Cancer Center, where Lois got her treatment.


NEXT – Learn about our inaugural Saint Louis Happiness Initiative